📘 Program Name: BJMC (Bachelor of Journalism and Mass Communication)
⏳ Program Duration: 3 Years (Full-Time)
💻 Delivery Mode: On-Campus / Online / Hybrid
🎓 Credit Hours: 90
📅 Intake: Fall, Spring
🏛️ Degree Awarded By: Arizona International University

🌍 Program Overview

The BJMC (Bachelor of Journalism and Mass Communication) program at Arizona International University is designed for students who are passionate about pursuing a career in media, journalism, and communication. This comprehensive program offers an in-depth understanding of mass communication, journalism ethics, media laws, and the role of communication in society.

Through a blend of theory and practical learning, students will develop essential skills in reporting, writing, broadcasting, editing, and digital content creation. The program focuses on nurturing well-rounded media professionals capable of producing impactful news stories and managing communication strategies across various platforms. Students will also have the opportunity to participate in internships, workshops, and live projects that provide hands-on experience in the media industry.

📚 Curriculum Highlights

The BJMC program provides a robust foundation in mass communication, journalism, and media-related skills, including:

• 📰 Introduction to Journalism & Mass Communication – Learn about the history, evolution, and role of journalism and mass communication in society.

• 📡 Media Ethics & Laws – Study the ethical frameworks and legal regulations governing journalism and mass media.

• ✍️ News Writing & Reporting – Master the art of writing news stories and reporting on various beats like politics, business, sports, and entertainment.

• 🎥 Broadcast Journalism – Gain skills in TV and radio journalism, including news anchoring, editing, and production.

• 🎙️ Radio Production – Understand the techniques used in creating and broadcasting content for radio, including voice training and scripting.

• 📺 Television Production – Learn how to produce and direct news programs, documentaries, and entertainment content.

• 📱 Digital Journalism – Develop skills in creating content for online platforms, including blogs, podcasts, social media, and websites.

• 🎨 Media Design & Graphic Communication – Get hands-on experience in creating visual content for print, digital media, and advertising.

• 📢 Public Relations & Corporate Communication – Understand the strategies and tactics of managing an organization’s communication with the public.

• 🖥️ New Media & Digital Platforms – Study the integration of social media, mobile apps, and other digital tools in modern media practice.

• 📊 Media Management & Economics – Learn about the business side of the media industry, including content management, advertising, and media monetization strategies.

• 🎬 Film & Documentary Production – Develop skills in producing short films, documentaries, and feature productions.

• 📚 Research Methods in Journalism – Gain knowledge of qualitative and quantitative research methods used in media studies and journalism.

• 📍 Internship & Practical Training – Participate in internships with media houses, newspapers, TV channels, and digital agencies to gain real-world experience.

• 🎤 Communication Skills & Public Speaking – Enhance your presentation, speaking, and interpersonal skills, crucial for a media career.

🎯 Specializations Available

Students can choose from the following areas of concentration:

• 📰 Print Journalism – Focus on reporting, editing, and producing content for newspapers and magazines.

• 📺 Broadcast Journalism – Specialize in TV and radio reporting, anchoring, and producing news and entertainment content.

• 📱 Digital Media & Social Media Communication – Learn how to create engaging digital content for websites, blogs, social media platforms, and podcasts.

• 🎬 Media Production & Filmmaking – Focus on film production, cinematography, editing, and directing for various media formats.

• 🎨 Advertising & Brand Communication – Understand the principles of advertising, branding, and media strategies in marketing communication.

• 📢 Public Relations & Crisis Communication – Develop expertise in managing public relations campaigns, reputation management, and crisis communication.

🎯 Career Outcomes

Graduates of the BJMC program are equipped to pursue a wide range of roles in the media industry, including:

• 📰 Journalist – Work for newspapers, magazines, digital media outlets, or wire agencies as a reporter, columnist, or editor.

• 🎥 News Anchor/Reporter – Present news stories for television or radio stations, reporting live from the field.

• 📡 Broadcast Producer – Manage the production process for television or radio programs, overseeing the entire project from pre-production to final broadcast.

• 📱 Social Media Manager – Manage content, engagement, and strategy for brands on social media platforms.

• 🎬 Film/Documentary Producer – Create, manage, and oversee the production of films and documentaries for television, film festivals, or streaming platforms.

• 📚 Content Writer/Editor – Write and edit content for websites, blogs, social media, and digital publications.

• 📢 Public Relations Specialist – Develop and implement PR strategies, manage media relations, and improve brand image.

• 📈 Media Planner/Buyer – Work with advertising agencies to plan and purchase media slots for ad campaigns across television, radio, print, and online platforms.

• 🎧 Podcast Producer – Produce and edit podcasts, from content creation to distribution on streaming platforms.

• 💼 Media Consultant – Provide expertise in content creation, media planning, or communication strategies for media houses or corporate clients.

🌐 Global Exposure & Partnerships

Students benefit from:

• 🌏 International Internships with media houses, film studios, digital agencies, and international news outlets.

• 🔁 Exchange Programs with partner universities around the world, offering global perspectives on media and communication trends.

• 🎤 Guest Lectures and Workshops by industry professionals, providing firsthand knowledge of the media and journalism world.

• 🧪 Live Projects and Field Research to gain hands-on experience in media content creation, media management, and public communication.

📝 Admission Requirements

• 🎓 High School Diploma or equivalent (minimum GPA of 2.5).

• 📄 Statement of Purpose explaining your passion for journalism and media studies, career aspirations, and why you chose this program.

• 🗣️ English Proficiency: IELTS 6.0 / TOEFL iBT 70 / AIU English Test.

• 📑 Recommendation Letters (optional).

• 💼 Experience in media or communication-related activities (preferred but not mandatory).

💰 Tuition & Financial Aid

• 📚 Annual Tuition: $11,000 (varies by mode).

• 🎓 Merit-based Scholarships and Financial Aid available for eligible students.

• 🧾 Internship and Work-Study Opportunities to support both learning and financial needs.