
About Course
π Program Name: MBA in Retail Management
β³ Program Duration: 2 Years (Full-Time)
π» Delivery Mode: On-Campus / Online / Hybrid
π Credit Hours: 60
π
Intake: Fall, Spring
ποΈ Degree Awarded By: Arizona International University
π Program Overview
The MBA in Retail Management at Arizona International University is designed for individuals seeking to develop the advanced skills and expertise required to thrive in the retail industry. With a focus on strategic management, operations, consumer behavior, and digital retailing, this program provides students with a comprehensive understanding of the dynamic retail landscape. Students will gain both theoretical knowledge and practical insights into managing retail operations, sales, and marketing across various platforms, including brick-and-mortar stores and e-commerce environments. The program prepares graduates to assume leadership roles in retail management, marketing, merchandising, and logistics. Students will learn how to drive business growth, optimize the customer experience, and adapt to emerging trends and technologies in the retail sector.
π Curriculum Highlights
The program includes essential courses such as:
πͺ Introduction to Retail Management β Key concepts and trends in the global retail industry.
πΌ Retail Marketing β Strategies for creating and implementing marketing campaigns, consumer targeting, and brand development.
π Retail Operations and Supply Chain Management β Managing the day-to-day operations of retail businesses and optimizing supply chain efficiency.
π± E-Commerce and Digital Retailing β Exploring the rise of digital platforms and online retailing, and how to create successful online businesses.
π₯ Consumer Behavior and Retail Psychology β Understanding customer preferences, shopping habits, and how to influence purchase decisions.
πΈ Retail Finance and Accounting β Financial management in retail, including budgeting, forecasting, and performance analysis.
π Merchandising and Product Management β Strategies for selecting, pricing, and managing inventory to maximize sales.
π± Sustainability in Retail β Implementing sustainable practices in retail operations, from sourcing to waste management.
π Strategic Retail Management β Developing long-term business strategies and competitive advantages for retail businesses.
π Global Retailing β Examining international retail markets, challenges of global retailing, and market entry strategies.
π Capstone Project/Dissertation β Research-based project focusing on a real-world retail challenge, integrating learned concepts to provide practical solutions.
π Admission Requirements
π A bachelorβs degree in business, marketing, or a related field.
π Resume and Statement of Purpose
πΌ Work experience in retail or related sectors is recommended but not mandatory.
π£οΈ English Proficiency: IELTS 6.5 / TOEFL iBT 80 / AIU English Test
π° Tuition & Financial Aid
π Annual Tuition: $20,000 (varies by mode)
π Merit-based scholarships available for eligible students.
π§Ύ Paid internships and research assistantships may be available during the program.