
About Course
π Program Name: MSc in Event Management
β³ Program Duration: 1-2 Years (Full-Time)
π» Delivery Mode: On-Campus / Online / Hybrid
π Credit Hours: 36
π
Intake: Fall, Spring, and Summer
ποΈ Degree Awarded By: Arizona International University
π Program Overview
The MSc in Event Management at Arizona International University offers a comprehensive curriculum that blends practical skills with theoretical knowledge to prepare students for successful careers in the event planning and management industry. The program covers various types of events, including corporate events, conferences, weddings, festivals, and large-scale international events. Students will learn to design, plan, execute, and manage events that are impactful, memorable, and sustainable. The program equips students with essential skills in project management, marketing, budgeting, negotiation, and stakeholder management. Graduates will be prepared to lead and innovate in the growing and dynamic event industry.
π Curriculum Highlights
The program includes essential courses such as:
π Introduction to Event Management β Overview of the event industry, key trends, and the role of event managers.
π Event Marketing and Promotion β Strategies for effectively marketing and promoting events using digital and traditional platforms.
π
Event Project Management β Practical project management skills for planning and executing events, including timeline creation, budgeting, and resource allocation.
πΌ Corporate and Business Events β Focus on organizing corporate events, conferences, seminars, and trade shows.
π€ Event Sponsorship and Partnership Management β Identifying, negotiating, and managing sponsors and partnerships for events.
π Financial Management for Events β Budgeting, financial planning, and cost control for events.
π Sustainable Event Management β Implementing sustainable practices in event planning to reduce environmental impact.
ποΈ Risk Management and Legal Issues in Event Planning β Understanding legal considerations and risk management strategies in the event industry.
π¬ Technology in Event Management β Use of digital tools, event management software, and live streaming technologies in event planning.
π§³ Event Design and Production β Exploring creative and technical aspects of event design, from staging to dΓ©cor and audiovisual elements.
π Final Project/Dissertation β A research-based project or dissertation focused on an aspect of event management, demonstrating comprehensive knowledge and skills gained throughout the program.
π Admission Requirements
π A bachelorβs degree in hospitality, tourism, business management, or a related field.
π Resume and Statement of Purpose
π Portfolio (showing past event planning experience, if available)
π£οΈ English Proficiency: IELTS 6.0 / TOEFL iBT 70 / AIU English Test
πΌ Relevant work experience in event planning or management is recommended but not mandatory.
π° Tuition & Financial Aid
π Annual Tuition: $18,000 (varies by mode)
π Scholarships and teaching assistantships available for eligible students.
π§Ύ Paid internships and research assistantships may be available during the program.